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Client : Givaudan Fine Fragrance

Services : Event |   Scenography  |  Artistic Direction  

Givaudan is a global leader in Fragrance & Beauty and Taste & Wellbeing.

They celebrate the beauty of human experience by creating for happier, healthier lives with love for nature. With their customers they deliver food experiences, craft inspired fragrances and develop beauty and wellbeing solutions that make people look and feel good. They are committed to driving long-term, purpose-led growth by improving people’s health and happiness and increasing our positive impact on nature.

This is Givaudan. Human by nature.

Message in a Bottle is Givaudan’s Creative Vision for 2026, framing fragrance as an intentional social gesture and

an emotional language to combat global loneliness.

 

Treats scent as a "silent invitation"to connect, flourish, and belong in an increasingly digital world.

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Givaudan unveils “Message in a Bottle“

In Dubai at Beautyworld Middle East 2026

A creative vision craft by Agence Vanessa Touati that explores fragrance as a powerful expression of presence, belonging, and emotional connection, we look forward to unveiling inspiring creations and engaging conversations that shape the future of beauty. 

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Givaudan. Message in a bottle

Message in a Bottle has landed in New York! Givaudan's Creative Vision 2026, which we created

from concept to scenography,

was unveiled at an intimate press breakfast at San Vicente.

Message in a Bottle repositions perfume as a social gesture. Wearing a fragrance becomes a quiet yet radical act of communication: a way of saying I am here, I see you, I belong. Each bottle carries a message meant to be received by another, turning scent into a universal language of presence and connection.

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Agence Vanessa Touati designed and produced the entire Creative Vision as a 360° brand experience.

The agency developed the global concept, the narrative and the visual identity, then translated them into a complete immersive scenography where each territory became a space to be felt, touched and smelled.

Guests were invited on a sensory journey in which fragrance ceased to be an abstract trend and became a lived emotion. Light, materials, sound, imagery and olfactive storytelling worked together to embody the idea of connection, turning the event itself into a moment of shared belonging, the very message the vision set out to convey.

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The bottles, crafted by Givaudan's partner Zignago Vetro, were staged as the heart of the experience: precious vessels carrying each creation's emotional message.

What is love
what is love

Discover this ground-breaking immersive fine fragrance experience highlighting Gen Z’s new, emotive perception of love.
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Blossom Lab Givaudan

Givaudan dévoile son Bloom Lab, conçu par l'agence Vanessa Touati. Un laboratoire mobile révolutionnaire

pour concevoir les futurs naturels de la parfumerie, directement sur place dans les champs à travers le monde.

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#Branding#Concept360#Réalisation3D

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Sustainable ingredients in the heart of nature with Blossom Lab.

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Imagine creating a new perfumery ingredient using freshly picked naturals and cutting-edge technology, surrounded by the sights, sounds and scents of nature. Blossom Lab™, our one-of-a-kind new mobile laboratory, makes this immersive experience possible for the first time ever.

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Givaudan confie à l'Agence Vanessa Touati la création scénographique

et la production de son évènement "my Bloom" à Paris, New-York et Shangai.

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My Bloom

My Bloom

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#Video#Skin

#Réalisation#Production

Filmé en Norvège par Janicke Askevold / Art Director : Vanessa Touati

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#event#myBloom#Paris

#Scenography#Production

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#event#myBloom

#New-York

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#Invitation

#New-York

#PopUp

#New-York

POP UP
Fragrance Bar

#event

#Shangai

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